Illustrate to communicate

EN / FR / CZ

Manutan is a French company that specializes in office supplies, industrial accessories and construction tools, represented in various countries around the world. 

The challenge was to create a space to host a company seminar which would welcome the new recruits of Manutan. We designed an installation which would use the various products sold by the company as the means to convey messages. 

Several examples are: carrying clips to hold up the posters, scaffolding to frame a graphic message and cardboard boxes which would serve as tables and illustrate the values of Manutan. One of the most visually powerful objects was a cylindrical column filled with 600.000 pins which represent the number of clients of the firm. These visual elements were useful to convey messages to the newcomers which would help to provide a better understanding of the inner workings of the company. 

© Savary & Associates 2013